We Will Be at Affiliate Summit West

It’s Time for Affiliate Summit! With the holiday rush and a very exciting 2016 behind us, it is time to gear up for a successful 2017 and get this year off on the right foot.  To that end, we are…..read more

Using the Long Form to Build a Lead Scoring Foundation

Laying the foundation for Lead Scoring Progressing past the simple short form campaigns discussed in the last edition of our blog, we land on a group of campaigns that share several different names and approaches but a similar objective: generating a…..read more

Join the Visiqua Team at Pubcon 2016

With PubCon just around the corner  we are looking forward to heading to Vegas talking content and strategy with our partners and building towards more growth on 2017.  Join some members of the Visiqua team this week in Las Vegas for…..read more

Short Form Data Quality & Validation

Data Hygiene, Data Quality, & Validation: In our last post on the Visiqua blog, we discussed the first point of interaction and often the first point of failure for many marketers – The Landing Page.  Today we’ll look past it and into…..read more

Join us at Leadscon and ASE next month

The Visiqua Team is headed to Leadscon and ASE tradeshows next month.  We will be in New York early in the month for Affiliate Summit East and later in the Month for LeadsCon.  As always we are are looking forward…..read more

Tune Postback 2016 – See You There!

Tune Postback is back from July 21 – 22 a must attend for all of us in the mobile marketing space. 2015 was an epic show and we expect more of the same this year. This year’s guest speaker should…..read more

The Landing Page: Starting in the Right Place

The Landing Page: Starting in the Right Place With the Right Mindset: One of the most common stumbling blocks for modern marketers is the very place we first interact with a user: the landing page.  Rather than focus on building effective…..read more

Introducing AppsToLove.com – Our First Content Portal

Visiqua is pleased to announce the launch of our first content portal in coordination with leading App Developers and App Discovery networks we are launching AppsToLove.com. AppsToLove has a twin focus.  First is helping customers discover new releases and discover popular apps. …..read more

We are attending Affiliate Summit West!

With a happy and successful 2015 in the books the Visiqua team is looking forward to 2016 and will be kicking the year off in Las Vegas at the Affiliate Summit West show from the 10-12th of this month.   We…..read more

Welcome to the Visiqua Performance Marketing Blog

Welcome to the Visiqua Blog – an open discussion on the approaches, tools, and strategies used to successfully execute performance marketing campaigns. Over the course of this blog, we’ll discuss what we have learned during careers in the performance marketing…..read more