Cost Per Click and Cost Per Action Explained

Differences Between CPC & CPA, How Do You Choose What Works Best for You? CPC and CPA have commonly used acronyms standing for Cost Per Click and Cost Per Action, respectively. They are key terminologies used in affiliate marketing and paid online advertising. Companies looking to market their services through Google, Facebook, and other high-traffic… Continue reading Cost Per Click and Cost Per Action Explained

Immediate Benefits of Cost Per Click Advertising

Benefits of Cost Per Click Advertising Compared to Other Digital Marketing The key measures of success for any online business are; finding the source for a targeted audience and getting a lot of potential customers at a low price. Comparing other digital marketing methods, the cost per click advertising is an effective way to help… Continue reading Immediate Benefits of Cost Per Click Advertising

Visiqua’s Clicks to Convert Platform Continues in Success

Clicks to Convert Adds More Capabilities Driving CPC Results With the success of the Clicks to Convert launch, the Visiqua team has been working to expand its new click platform. If you are unfamiliar, Clicks to Convert, which launched in January, is a media marketplace connecting advertisers directly to high-caliber publishers. Advertisers are then connecting… Continue reading Visiqua’s Clicks to Convert Platform Continues in Success