What AI can add to performance marketing campaigns

What Artificial Intelligence Can Add to Performance Marketing Campaigns Performance marketing has grown, and the idea of integrating emerging technologies to surcharge these campaigns is exciting. One of these promising technologies is artificial intelligence (AI). As customer behavior changes and new technologies emerge, marketers are exploring various ways of integrating AI in their marketing campaigns.… Continue reading What AI can add to performance marketing campaigns

Immediate Benefits of Cost Per Click Advertising

Benefits of Cost Per Click Advertising Compared to Other Digital Marketing The key measures of success for any online business are; finding the source for a targeted audience and getting a lot of potential customers at a low price. Comparing other digital marketing methods, the cost per click advertising is an effective way to help… Continue reading Immediate Benefits of Cost Per Click Advertising

Performance Marketing as The Economy Shifts in 2020

Performance Marketing & It’s Effects Performance marketing is a strategy for online advertising that is based on performance. This performance can be in the form of a series of executed desired results like a completed lead, sale, or download. In performance marketing, advertisers pay marketing companies after a specific action has been completed like a… Continue reading Performance Marketing as The Economy Shifts in 2020