Insurance Marketing Trends in 2022

Many consumers have adjusted to the new normal that the Covid-19 pandemic has imposed upon them. However, these changes continue to impact the insurance industry in profound and unusual ways. Here are just a few ways that Visiqua believes insurance marketing will continue to change in 2022 and beyond.  Transparent Insurance Marketing The typical consumer… Continue reading Insurance Marketing Trends in 2022

Lead Generation World 2022 Sponsored By Visiqua

Visiqua is proud to announce that we will be sponsoring Lead Generation World 2022 in San Diego. Even during the current climate of COVID, our team has taken all of the precautions to make sure we can participate in this highly anticipated event. Lead Generation World 2022 brings the industry together allowing us to reconnect… Continue reading Lead Generation World 2022 Sponsored By Visiqua

Omnichannel Marketing: Uplevel Your Performance Marketing

Generations of companies have built their businesses from the ground up using single-channel performance marketing. Every time they would begin an advertising campaign, they would focus on a single method of advertising. Although the advertising methods have changed over the years, the structure has remained essentially the same.  Until recently that is. Recently, companies have… Continue reading Omnichannel Marketing: Uplevel Your Performance Marketing

Pay Per Call: 5 Reasons it’s the Future of Affiliate Marketing

Five Reasons Pay Per Call Is The Future of Affiliate Marketing In today’s hyper-connected world, pretty much everything has gone mobile. Mobile search has eclipsed desktop search, transforming mobile marketing into the primary internet advertising medium. Therefore, If you’re looking to diversify your marketing tool belt, it’s worth considering the online advertising channel that does… Continue reading Pay Per Call: 5 Reasons it’s the Future of Affiliate Marketing

What AI can add to performance marketing campaigns

What Artificial Intelligence Can Add to Performance Marketing Campaigns Performance marketing has grown, and the idea of integrating emerging technologies to surcharge these campaigns is exciting. One of these promising technologies is artificial intelligence (AI). As customer behavior changes and new technologies emerge, marketers are exploring various ways of integrating AI in their marketing campaigns.… Continue reading What AI can add to performance marketing campaigns